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Director, Functional Ingredients Platform Research (Coca-Cola)

About the Research Team:

The Research to Experimentation (RtE) function in TI&SC delivers scalable and impactful innovations in the areas of ingredients, packaging, and dispensing (package-less) that grow, sustain, and protect our business. The Flavor and Ingredients Research (FIR) team is part of RtE and creates a compelling consumer holistic experience through flavor & ingredients.

Our team is researching and developing the most advanced science and technology to design ingredient solutions for beverages to help drive business innovation and growth.

Job Description Summary:

The Director of Functional Ingredients Research will lead the ingredient research for functional benefits. This high-impact role will continue advancing our expertise in areas such as (but not limited to) protein science, digestive health and functional peptides, striving to unlock transformational opportunities for differentiation in functional beverages.

This role has global scope, and we are looking for a thought leader with technical subject matter expert and influencing skills. The ideal candidate will have a strong track record in combining deep scientific and academic expertise with hands-on experience in the Consumer-Packaged Goods (CPG) or ingredient industry and will bring leadership acumen to develop and execute a robust research pipeline across short, mid, and long-term horizons. The individual will play a pivotal role in driving innovation in functional ingredients while collaborating across global networks to deliver impactful solutions aligned with The Coca-Cola Company’s strategic vision of beverages for life.

 

Key Responsibilities:

 

 

Qualifications and Requirements:

Associate Creative Director (Saatchi & Saatchi MEA )

Job Description

Company descriptionNothing is impossible.Founded in London in 1970, Saatchi & Saatchi has evolved into a global creative powerhouse with 114 offices in 67 countries and over 6,500 employees. As part of Publicis Groupe, we excel in integrated communications, working with top global brands to create unforgettable campaigns. 

Our mantra, ‘Nothing is impossible,’ fuels our passion for driving positive change through creativity. At Saatchi & Saatchi, we take pride in our unwavering spirit and commitment to nurturing talent, ensuring your journey with us is marked by continuous growth and opportunity.

With offices across the UAE and KSA, we serve the entire MEA region, delivering exceptional work that consistently earns global recognition. In 2024, we were honored as the ‘#2 Network of the Year’ at Dubai Lynx and ranked as the 4th Regional Network of the Year in MENA by the Lions Creativity Report. These accolades reflect our creative excellence and dedication to making a meaningful impact in everything we do.

 

Our culture is what sets us apart. Join our fun traditions that drive creativity and bring everyone together while keeping spirits high. We love our office parties and the collaborative environment that helps us create outstanding work.

Join us to be part of a culture that’s as special as the work we create.

 

Overview

As a Senior Copywriter, you will contribute to the development of big ideas while bringing campaigns to life through exceptional verbal communication. You will be responsible for concepting, writing, producing, and directing brand and campaign solutions for all levels of creative and marketing projects.

 

Key Responsibilities:

Deliver strategically sound conceptual thinking and high-quality copywriting across all the brand’s channels, including print, ecommerce, digital, social media, product, naming, among others.

 

Manage, mentor, and direct at least one other copywriter to ensure the brand’s tone, vision, and direction stays on course while helping them quickly grow their career.

 

Provide new creative thinking and high-level storytelling across all agency needs, including integrated campaigns, print ads, mailers, postcards, website assets, landing pages, emails, digital banners, social media, etc.

 

Effectively present your own ideas and rationale for writing, concepts, and creative in an effective and persuasive manner, both internally and externally.

 

Demonstrate organized thinking by arranging work into presentations that communicate information effectively and efficiently.

 

Consult with the ECD, Creative Director, as well as ACD, Art Directors, production, and marketing team as necessary to achieve brand/marketing objectives.

 

Develop verbal campaign elements using scripts, headlines, copy, etc.

 

Brainstorm ideas with Planning, Account Management, and the creative teams to assist in creating and developing concepts.

 

Provide creative ideas that fit clients’ needs.

 

Develop an understanding of clients’ business, brands, and consumers.

 

Supervise and train junior members of the Creative team.

Responsibilities

Main Tasks
Technical & Product

Content Development: Create persuasive and engaging copy for technical and product-focused campaigns, including digital ads, print ads, web content, email marketing, social media, and product descriptions.

 

Creative Ideation: Collaborate with creative directors and other team members to brainstorm and develop innovative ideas that effectively communicate product features and benefits.

 

Brand Voice: Maintain and develop a consistent brand voice across all content, ensuring alignment with brand guidelines and tone.

 

Editing and Proofreading: Review and edit copy to ensure accuracy, clarity, and consistency. Ensure all content is free of grammatical and spelling errors.

Business Acumen & Operational Efficiency

 Ability to meet all required deadlines, both internal and external, with minimal supervision.

Must have experience working in a creative team environment.

Ability to manage and direct other Copywriters (internally and externally).

Ability to present one’s own work successfully.

Exhibits a fun-loving attitude and pride in the process of making and selling great work.

Innovative & Analytical Mindset

 Conduct basic research to stay up to date with the latest communication trends.

Qualifications

BA/BS in Business, Marketing, Communication, Journalism, Art.

5+ years of related professional experience in the marketing/creative industry.

Online portfolio that demonstrates your storytelling, copywriting, and conceptual thinking abilities.

Creative Director Social & Content (Grey)

POSITION OVERVIEW

Responsible to develop high quantity and quality social activations, ideas, and executions to fill the content funnel for the @Vegas accounts across TikTok, Meta, Snap, Pinterest, etc., reaching their over 10M+ followers. Proficiency across all social platforms and ability to push boundaries to keep Vegas a “category of one” in how we show up online, maintaining our position as the #1 destination on TikTok and constantly improving our ranking on Meta and other platforms. Provide leadership and motivation, extracting amazing thoughts and ideas from reporting creatives. Ability to defuse problems and come up with solutions in the best interests of the company, the clients, and the creative team. 

KEY RESPONSIBILITIES

  • Generate innovative ideas across all existing and emerging social platforms and inspire colleagues to constantly fill the @Vegas funnel with ideas and exeuctions that will provide awarenss for the destination and drive travel consideration – focuses include Sports & Entertainment, Culinary, Outdoors, Luxury Travel, Attractions and more.
  • Lead a team of social video creatives who concept, script, produce and edit social content across all client platforms (YouTube, X, TikTok, Pinterest, Instagram, etc). Ideal candidate will have the ability to concept, shoot and edit for marquee events like F1 and WrestleMania, as needed to support the larger team
  • Guide, teach and push members of the team in developing concepts that are socially relevant and on brand for clients.
  • Generate ideas to help pitch and win new business
  • Lead effective team meetings to both organize high quantity of work, but also to inspire and motivate team members.
  • Work with internal and external strategic partners to create products using the most current industry best practices
  • Set an example for the larger team through setting high creative standards and overall involvement in the larger agency initiatives.
  • May develop junior teams with careful and consistent feedback, mentorship and model behavior
  • May train and supervise team members. Oversee their creative efforts to ensure they are on strategy, on schedule, and are meeting creative standards.
  • Oversee career development of junior team members. Perform reviews to determine strengths, growth opportunities, goals, and ambitions.
  • Oversee and provide thought leadership in the assessment of existing properties for content value, relevance, aesthetics, branding and overall experience.
  • Collaborate with cross-functional team on implementation feasibility to ensure conceptual ideas are realizable.
  • Build confidence with clients through compelling presentation of content ideas.

 

WHAT YOU WILL NEED:

  • At least 10+ years of industry experience concepting, writing, and producing social video content for a brand, publisher or platform.
  • At least 5 years of management experience, managing creatives in the development of digital content.
  • Strong creative portfolio highlighting relevant/category experience and industry award winning work
  • Solid verbal communication skills, with experience presenting to all levels of clients
  • Knowledge of marketing, all forms of advertising, and digital experiences, with proven conceptual and design abilities
  • Experience working with large teams in client-facing role
  • Excellent written and presentation skills
  • Able to handle multiple projects in a fast-paced environment

WHO YOU ARE:

  • Creative: Putting together two things to create a third thing no one’s ever seen before
  • Productive: Acting on ideas to make things happen and get stuff done
  • Collaborative: Focused on the greater good versus personal gain
  • Adaptable: Ready and able to embrace change

Independent Food Company

Driven to create unique home-grown food concepts that bring people together, the Independent Food Company is a UAE-based hospitality company with multiple concepts under its umbrella – SALT, Parker’s, Grind, Somewhere, Public, Soil and Kumo.

We are presently seeking to hire a highly qualified Senior Art Director who will bring a mix of artistic, marketing, and business expertise to the position with a natural eye for design and a passion for delivering dynamic ideas that connect with any audience. Someone who will determine how to best represent the creative director’s concept, determine which artistic elements to use, articulate the vision to the Design Team, review and approve designs and other visual mediums, and develop budgets and timelines. A director who can also inspire and be inspired by others to take our creative efforts to the next level.

Key Responsibilities:

• Work with other members of the creative team to evaluate the brand’s needs, develop project strategies, and create visual elements for cohesive and effective campaigns.
• Understand marketing initiatives, strategic positioning and target audience to ideate and develop innovative marketing campaigns.
• Responsible for all pre-production meetings for projects and campaigns.
• Produce initial mood boards, presentations, storyboards, content direction, art layouts based on creative visions & ideas.
• Present completed ideas to MDs, brand partners & creative team members.
• Develop the overall style of a project and communicate it to the team. Selects, review and approve which design, visual art, or other elements to use.
• Take work from concept to final execution within deadlines, ensuring schedules are accurate and realistic.
• Manage and delegate responsibilities to other designers and creative team members and provide directions to bring concepts, presentations and ideas to life.
• Conduct research to understand brand objectives, target markets, and industry trends.
• Work full-time hours in flexible shifts, which may include weekends and evenings depending on when events & meetings are scheduled or to meet deadlines

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